Wholesale INVU glasses
Wholesale distributor of INVU glasses in Spain, Andorra and Portugal
At VÜM Glasses, we are the wholesale distributor of INVU glasses in Spain, Andorra and Portugal. Sunglasses, prescription glasses and frames with Swiss technology, polarized lenses and innovative design. Fill in the form or call us at +34 665 77 83 40.
INVU: Swiss quality and strategic expansion in Spain
Swiss Eyewear Group (International) AG strengthens its presence in the Spanish market by appointing VÜM Glasses as its new official distributor for all its lines: Sun, Sport, Sustainable, Optical and the new EKKIU fashion collection by Swiss Eyewear. This strategic alliance consolidates INVU’s expansion in a key region, guaranteeing greater reach, better service and a distribution closer to the Spanish optician. As the group’s flagship brand, INVU stands out for its Swiss innovation, state-of-the-art polarization technology and a focus on accessible products without sacrificing premium quality.
Swiss innovation with local support: an alliance that adds value
“We are delighted to welcome VÜM Glasses to our family of distributors,” says Ernesto Scotti, Managing Director of Swiss Eyewear Group Italy Srl. With more than 30 years of experience working with Spanish opticians, VÜM Glasses brings a solid network of specialized agents and a reputation for trust that will boost INVU’s growth in Spain.
For his part, Xavi Fusté, CEO of VÜM Glasses, emphasizes that the INVU and EKKIU brands “represent the legendary Swiss quality and innovation” and fully align with the company’s values. Both organizations share a commitment to offering innovative, high-quality and affordable optical products, accompanied by exceptional service. Together, Swiss Eyewear Group and VÜM Glasses consolidate a modern, competitive proposal aligned with the current needs of the professional optician.
VÜM Glasses: your official distributor and strategic partner in the Peninsula
The strategic alliance between Swiss Eyewear Group (a global giant with products distributed in more than 90 countries) and VÜM Glasses provides the perfect synergy: the quality of Swiss engineering is combined with the agility and knowledge of the local Iberian market. For the optician in Spain, Andorra or Portugal, VÜM Glasses is not just a seller or supplier, but a strategic ally that guarantees quick and efficient access to original and technologically superior glasses.
INVU glasses distributor catalogs
Swiss Excellence in Wholesale Optics: INVU Eyewear Ultra Polarized Technology
For an optical professional, the decision to invest in a wholesale eyewear brand is based on the critical intersection between product quality and the profitability it generates. In this context, INVU, founded by Swiss Eyewear Group, has positioned itself globally on the principle that high-quality, high-performance eyewear should be accessible to all.
This positioning is achieved through a deliberate operating strategy. Unlike large luxury brands that often pass on the high costs of royalties and massive advertising campaigns to suppliers and the end customer, INVU chooses to invest directly in lens technology and material innovation. This approach ensures that the retail optician obtains a product with optical performance comparable to premium alternatives that exceed EUR 200, but with a price structure that substantially optimizes the profit margin and provides the best value worldwide. This superior value relationship is a fundamental selling point for VÜM Glasses.
The Heart of the Lens: Nine Layers of Visual Performance
INVU’s Perfect Vision technology is the foundation of its quality promise: a light management system composed of multiple layers that offers superior ultra polarization. Its core is an ultra polarizer integrated into a patented nine-layer structure, capable of achieving 99.9% polarization. This allows for completely glare-free vision even in extreme conditions, such as driving in intense sun or water activities, positioning INVU above standard polarized lenses.
In addition to eliminating glare, these lenses incorporate layers that enhance color perception, increase contrast and offer 100% UV-400 protection, exceeding international standards. They also have a high-precision hard coat for greater scratch resistance and a structure with high impact resistance, making them ideal for sports and recreational use.
INVU Frame Engineering: Premium Materials and Swiss Comfort
Excellence in INVU’s design and engineering, managed by the international team at Swiss Eyewear Group, ensures that every pair of INVU brand glasses meets the stringent Swiss quality standards.
Manufacturing begins with exact specifications and 3D prototypes, allowing for the engineering of precision molds and tools. For the production of the frames, INVU uses only premium materials:
Swiss TR 90
This material, ultra-light and highly flexible, is essential to ensure comfort throughout the day, especially in optical frames. The temples integrate an internal wire that allows micro-adjustments to achieve a personalized and ergonomic fit.
High-End Acetate
For frames that seek a bolder and more elegant style statement, acetate with color-rich finishes is used, providing depth and refined aesthetics.
Precious Metals
Some models incorporate fine metals, finished with state-of-the-art coating and plating technologies.
The use of these materials and rigorous manufacturing processes ensures that original INVU glasses offer exceptional performance and a careful aesthetic.
Characteristics of INVU Ultra Polarized Lens Technology
| Key Component | Function for the User | Strategic Benefit (Optician) |
|---|---|---|
| Ultra Polarized Filter (9 layers) | Elimination of glare (99.9% efficiency), clear vision | Technical superiority over standard polarized lenses |
| UV-400 Protection | Total blockage of harmful UV rays | Compliance and exceeding global standards |
| Color and Contrast Enhancement | Bright visual perception and high definition | Ideal for driving and sports |
| Anti-Scratch Layer (Hard Coat) | Durability and long-term enjoyment | Reduction of returns due to wear |
| Impact Resistance | Safety in active activities | Positioning in the sports segment |
INVU Wholesale Catalog: Diversity and Segmentation for Profitability
The catalog that VÜM Glasses makes available to its optical partners is extensive and designed to maximize market coverage. This breadth allows VÜM’s wholesale customers to differentiate themselves from the competition by offering optical products that meet niche and fashion needs with a single distributed brand. The collections cover not only basic models of glasses frames and sunglasses, but also specialized lines of Sport, Sustainable and the innovative Clip-On.
INVU Sunglasses: Trend for Men, Women and Unisex
The range of INVU sunglasses is segmented to capture the demand of diverse audiences, all benefiting from Ultra Polarized technology.
- INVU Men’s Glasses: The men’s line includes robust models and sports designs, optimized for performance. High-contrast lenses are particularly popular in this collection, providing crisp vision for outdoor activities.
- INVU Women’s Glasses: The women’s collections are distinguished by elaborate designs and a marked attention to detail, acting as the perfect style accessory, while guaranteeing maximum polarized visual protection.
- Unisex INVU Glasses: A significant part of the catalog focuses on versatile designs, such as rectangular or panto frames, which meet the demand for unisex INVU glasses designs, combining Swiss functionality and contemporary fashion.
In addition to standard models, VÜM distributes advanced sunglass lens options. This includes lenses with Category 4 Filter (extra dark), Night Driving lenses (designed to improve visibility in low light conditions) and photochromic lenses that automatically adjust to light variation.
INVU Optical Frames and Prescription Glasses: Perfect Adaptability
INVU’s offering in the optical segment is fundamental for the wholesaler. The optical frames are meticulously designed with Swiss precision to ensure perfect adaptability to all types of prescription lenses, providing comfort and elegance for daily use.
- Prescription INVU Glasses: The INVU prescription glasses line uses the lightness of Swiss TR 90 and high-quality acetate to offer aesthetic and durable solutions.
- Solutions for the Digital Age: Responding to modern demands, VÜM also distributes INVU computer lenses that incorporate blue light protection. This technology reduces high-intensity blue light, mitigating eye strain associated with prolonged screen use.
Innovative Hybrid Solutions: The Magnetic Clip-On Collection
This collection represents a key differentiating product for the retail optician. The Clip-On line combines prescription frames with ultra-polarized magnetic sun clips.
The engineering behind this solution is remarkable: the clips are designed with millimeter precision to integrate into the frame, achieving a silhouette that is perceived as a complete sunglass, not as an improvised accessory. This smart solution allows users of prescription INVU glasses to make an instant transition from clear vision to sun protection without the need for a second pair of glasses. The clip, by incorporating the nine-layer Ultra Polarized lens technology, ensures that the user enjoys maximum UV400 protection and glare elimination.
Sustainability and Vanguard: The INVU Sustainable Collection
Addressing the growing ecological awareness of the end consumer, INVU has launched its Sustainable collection. These sunglasses combine the excellence of ultra-polarized lenses with frames made from recycled plastic, such as Tritan Renew. This innovative material reuses PET bottles, transforming them into high-quality sunglass frames. The ecological commitment is integral, extending to the accessories: both the case and the cleaning cloth are made with 100% recycled materials, offering the optician a complete and original ecological value proposition.
Key Materials of INVU Frames and Specialized Lenses
| Component | Material/Technology | Functional Benefit | Related Collection |
|---|---|---|---|
| Lightweight Frame | Swiss TR 90 (Ultralight) | Comfort and high flexibility | Optical, Sport, Clip-On |
| Sustainability | Tritan Renew (Recycled Plastic) | Environmental respect without compromising quality | Sustainable |
| Advanced Lenses | Self-Healing Nano Coating | Instantly repairs small surface scratches | Selected Sun Lines |
| Adaptive Lenses | Photochromic | Automatically adjust to light, maintaining 98% polarization | Sun, Clip-On |
Advantages of Purchasing Wholesale INVU Glasses with VÜM
VÜM Glasses holds the exclusive distribution and the status of official distributor for the entire INVU Eyewear portfolio in the Iberian Peninsula and Andorra. This ensures that optical partners have direct access to the latest collections, including the new and modern line of sunglasses EKKIU by Swiss Eyewear, a brand designed specifically for Generation Z trends.
The credibility of VÜM Glasses
Our credibility is based on more than 30 years of experience of Xavi Fusté in the optical sector. This deep market knowledge translates into a state-of-the-art B2B service. VÜM’s customers consistently highlight professionalism, close attention and speed of response as the core values that guide the service. These attributes are crucial in wholesale logistics, where efficient inventory management and speed of supply are key to the profitability of the optician.
As a direct wholesaler, VÜM offers the complete catalog (including Sun, Prescription, Clips and Sustainable), ensuring competitive price conditions that reflect INVU’s business model of high value for money, thus allowing a maximization of the retail margin.
VÜM Glasses and INVU: The B2B Advantage in the Iberian Market
| Key Factor | INVU Benefit (Product) | VÜM Added Value (Service) |
|---|---|---|
| Quality / Price | Ultra Polarized optical performance (9 layers) at an affordable cost | Competitive wholesale conditions and access to exclusive collections |
| Logistics / Supply | Global brand with standardized production (Swiss Eyewear Group) | Speed of response and efficient distribution in Spain, Andorra, Portugal |
| Innovation / Catalog | Specialized lenses (Photochromic, Anti-Blue Light) | Complete catalog (Sun, Prescription, Clips) and expert knowledge of the local market |
| Commercial Relationship | Focus on technology and value for the end consumer | Professionalism, close treatment, and commitment as a long-term partner |
Frequently Asked Questions
Who manufactures the INVU eyewear brand and what is its origin?
The INVU brand is a creation and property of Swiss Eyewear Group (International) AG, a Swiss optical company with global reach. Its headquarters are located in Zurich, Switzerland, and it was established in 2013. Swiss Eyewear Group was the first global Swiss eyewear company and specializes in designing, manufacturing and distributing optical products that combine cutting-edge technology and affordable prices. Currently, they distribute their products in more than 90 countries, guaranteeing rigorous standards of quality and performance in all their products.
What is the quality of INVU glasses and why choose Ultra Polarized polarization?
The quality of INVU glasses is based on the excellence of Swiss Engineering. The frames and lenses are manufactured and controlled under sampling and quality control plans implemented by the Swiss Eyewear Group team, which uses certified manufacturing partners and testing in independent laboratories.
The key quality indicator is the Ultra Polarized technology. This is a nine-layer multi-layer lens that offers 99.9% polarization efficiency, providing an absolutely glare-free vision and improved contrast. This advanced technology consistently outperforms standard polarized lenses. By choosing INVU, the optician offers their end customers: total UV-400 protection, impact resistance, a durable anti-scratch layer, and the best value for money available on the market.
Does VÜM Glasses offer the complete catalog of INVU glasses for men and women wholesale?
Absolutely. VÜM Glasses, as the official distributor and exclusive supplier in the region, offers the complete Swiss Eyewear Group portfolio in Spain, Andorra, and Portugal.
The catalog includes a clear segmentation of products to ensure that optical stores can effectively stock their inventory, including INVU men’s glasses, INVU women’s glasses, unisex INVU glasses designs, and the INVU prescription glasses line. In addition, the Sports collections, the innovative Clip-On, and the Sustainable line are offered. Professionals interested in learning about specific models and price conditions for wholesale purchase can download the catalogs in PDF or contact VÜM Glasses directly.
Do you have any questions?
If you have any questions, comments, or need assistance, please do not hesitate to contact us.